Business owners and marketers are always looking for ways to improve their relationships with existing and prospective customers. While many people know social media has become a terrific tool to do those very things, we can, however, sometimes lose sight of the pathway we need to follow to generate new leads from social media. The infographic below shows one typical pathway that happens to lead social media fans and followers to your company’s website. Having a website that converts curious visitors into solid leads is the last step in the process.
We hope this infographic reminds you of the steps you need to take and the pathway to follow to drive more social traffic to your website and more leads for your business. Let us know how it is going for you!